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Lloyd was born and educated in British Columbia, Canada. After his first collaborations in the world of fashion began in Vancouver, Lloyd moved to Italy where he became very soon responsible for the make up for international campaigns for both fashion and beauty products. For 14 years, he worked increasingly for Italian publications, and then decided to move to Paris. For 3 years, he worked as principal make up artist for Biotherm, and many subsequent worldwide campaigns for the L’Oréal group, including Lancôme, Helena Rubinstein, and Kerastase. He had consulted creatively on the make up for the biggest international runway collections, international publications including French and Russian Vogue, Numéro, Citizen K, Amica, Flair, the New York Times. Lloyd is now the international make up artist for the Yves Saint Laurent Beauté line.